Diploma Cousre Curriculum What will you learn?
Semester 1
✅ Month 1: Digital Foundations & Content Mastery
- Introduction to Digital Marketing & its Evolution
- Traditional vs Digital Marketing
- Sales Funnels, AIDA Model & Customer Journey
- Domain, Hosting, Business Email Setup
- Brand Design: Logo, Colors, Typography
- Setup of Google My Business & Social Profiles
- Crafting Brand Story & USP
- Overview of AI in Digital Marketing (Tools & Use Cases)
✅ Month 2: Website Development (No-Code)
- CMS Platforms Overview: WordPress, Webflow
- WordPress Website Setup using Elementor
- Creating Landing Pages for Leads & Sales
- Mobile Optimization, Speed Optimization
- AI Integration: Using AI tools for website copy & design
- Lead Form Integrations (Zoho, Typeform, Google Forms)
✅ Month 3: SEO – Search Engine Optimisation
- SEO Fundamentals + Latest Google Updates
- On-Page SEO: Title, Meta, Image SEO, Internal Linking
- Off-Page SEO: Link Building, Directory, Blog Submission
- Technical SEO: Sitemap, Robots.txt, Page Speed, Schema
- Local SEO: GMB Optimization & Citations
- AI in SEO: Keyword Research, SEO Content with ChatGPT
- Tools: Ubersuggest, SEMrush, Ahrefs, Surfer SEO
✅ Month 4: Content Marketing + Reels & AI Tools
- Content Strategy for Blogs, Ads, Social Media
- Copywriting Frameworks: AIDA, PAS, FAB
- Canva Mastery: Visual Design & Branding
- Short-form Video Creation for Instagram/YT Reels
- AI Tools: ChatGPT, Jasper, Copy.ai, Pictory, Steve.ai
- Reels Scriptwriting & Editing with AI
✅ Month 5: Social Media Mastery (Organic + Paid)
- Social Media Optimization (SMO) Techniques
- Social Media Management (SMM): Planning & Scheduling
- Instagram, Facebook, LinkedIn Growth Hacks
- AI Content Calendar Tools: Notion + ChatGPT
- Running Paid Ads on Meta Platforms
- LinkedIn Ads & Organic Strategy
- Tools: Meta Business Suite, Publer, Buffer
✅ Month 6: Paid Ads + Funnel Building
- Google Ads: Search, Display, Video Campaigns
- Facebook & Instagram Ads Funnel Strategy
- OTT & Native Ads (Taboola, Outbrain, MX Player)
- Retargeting: Pixel Setup & Event Tracking
- Conversion Tracking with GTM & GA4
- Funnel Building using Swipe Pages / Systeme.io
- AIDA-based Funnel Design & Lead Nurturing
Semester 2
✅ Month 7: WhatsApp, Email & Messaging Automation
- WhatsApp API Marketing:
- Email Campaigns using Mailchimp, ConvertKit
- Automation Tools: Zapier, Make (Integromat)
- RCS Messaging & Voice Call Campaigns
- Social Media Automation: Replug, ManyChat
- Creating AI-powered Chatbots (Tiledesk, Chatbase)
✅ Month 8: E-commerce, Affiliate & Marketplace Strategy
- No-Code E-commerce Setup (WooCommerce)
- Product Listing, Payment Gateway, Tracking
- Amazon, Flipkart Associate Program
- Affiliate Marketing: Strategy + Link Management
- Google AdSense & YouTube Monetization
- GeM & Google Marketplace for Product Listing
- Tools: Replug, Impact, Bitly
✅ Month 9: AI in Digital Marketing (Specialization Month)
- AI Tools for SEO, Copywriting, Ads, Email
- Prompt Engineering for Marketers
- AI Agents for Business Automation
- Use: Make.com, n8n
- Building Custom AI Chat Flows
- Integrating AI into your Marketing Workflows
- Real-World AI Projects (Case-based)
✅ Month 10: Personal Branding + Influencer & PR Strategy
- Personal Branding Framework (Social + Website + Content)
- Influencer Marketing Campaigns (Search, Negotiation, ROI)
- Online PR: Press Release, Storytelling, Digital News
- Online Reputation Management (ORM)
- Tools: Notion, Reputology, BuzzSumo, StoryLab.ai
- Branding with AI Tools: Lensa AI, Brandmark.io
✅ Month 11: CRM, Analytics & Reposting
- RM Tools: HubSpot, Zoho, Clientjoy
- Pipeline Management, Lead Scoring & Follow-up
- Funnel Optimization & Customer Lifecycle
- Google Analytics 4 (GA4), Meta Pixel, Hotjar
- Google Looker Studio + Google Sheets Integration
- Resume Building + Mock Interview Practice
✅ Month 12: Internship + Project Management + Entrepreneurship (SEDP)
- Real Client Internship (Agency-Style Campaigns)
- Final Project: Create & Run a Full Digital Campaign
- Project Management: Trello, Asana, ClickUp
- Marketing Automation Tools: ConvertKit, Drip, WhatsApp API
- Entrepreneurship & Skill Development Program (SEDP):
- Freelancing Business Setup
- Pricing, Client Handling, Scaling, Legal
- Online Business Ideas & Launch Plan
10 + Years Of Experiances & Placed Over 500+ Students
100+ Industry-Relevant & Lateste Modules
Agency Style Learning on Live Projects
100% practical classroom training
Train Over 2000+ students
life time support even after copleting course
14+ International Certifications + MSME Certified
Online & Offline Available
Why Niksh Digital? Because Expertise + Experience = Success!
AI-Powered Curriculum
Integration of AI tools for advanced learning
Digital Business Consultancy
Coverage of essential and advanced marketing modules
Placement Guarantee
Support for career placement and internships
Globally Recognized Certifications
Credentials from leadingindustry platforms
Community & Networking
Opportunities for collaboration and career growth
Modern Infrastructure
Well-equipped learning facilities with advanced technology
Flexible Batch Options
Scheduling options to accommodate diverse learners
Proven Track Record
History of successful career transformations
Niksh Digital Way of Learning More Hands-on, More Career Prep, More Culture.
You cannot become a marketer by just sitting in a classroom. Our approach is immersive, hands-on, and tailored to prepare you for success in your career.
40+ ASSIGNMENTS
17COURSES
10 Placement Module
50+ tools
AI-Powered Learning for Modern Marketers
AI-Powered Learning for Modern Marketers
Next Gen Learning with AI
With AI driving rapid change in job markets, staying updated with new technologies becomes crucial for students. Our curriculum is designed to equip students with AI tools in digital marketing, ensuring they are well-prepared for the evolving landscape. By focusing on both technical proficiency and adaptable skills, we prepare students to thrive in a future where AI continues to shape industries.
Certified by Experts, Trusted by Industries
Real-World Knowledge Meets Real-World Recognition
Once you complete the training you will get an industry-recognized Dual Certification by Niksh Digital Institute & international certification from Meta, Google, SEM Rush & Hubspot
Success Stories from Niksh Digital
Receive Certification Upon Successfully Completing the Course.
Success Stories from Niksh Digital
Dream Jobs Achieved Congratulations to Our Placed Champions!
Grow Your Digital Skills in a Supportive, High-Energy Learning Culture.
Application Process
Fill the Application Form
Complete our simple online form with your basic details and career goals.
Career Counseling Call
Our expert counselor will connect with you to understand your background and guide you on the right specialization.
Attend Orientation Session
Join a live orientation to learn about our curriculum, internships, and placement support.
Confirm Your Seat
Once selected, secure your seat by submitting the required documents and paying the initial registration fee.
Start Your Journey
Begin your transformation with live sessions, real-world projects, and specialization tracks.
Still have doubts?
Career Opportunities
After completion of the course, you can apply for 15+ job roles or you can start your digital business or freelancing. if you have your own business you can grow it by yourself.
EMI option available?
Yes, we offer a no-cost EMI (equated monthly installment) plan that allows you to pay for the course in 2 installments.
Who can attend this course?
▪️Working Professional ▪️Business Owner Startup ▪️Students Working Professional ▪️MBA / Engineers Entrepreneur ▪️Housewife
Can i get rcording of leasons?
Yes you will get recorded lessons in our LMS for revision purpose and practice
How can I join the internship?
After finishing our 4-month Digital Marketing Course, you will be eligible to apply for a position at our agency. 2 months Internship and we will provide certification upon completion.
How can I join the free demo class?
You just need to click on the “Book 2 Days Demo Class” button or call on this number:- 7498302001 | 9511610890
What career support can I expect?
After our course, we offer comprehensive placement support and training to assist you with resume preparation and interview skills for your job search. As part of our NikshDigital, you will also have the chance to be interviewed by our hiring partners, providing a great opportunity to jumpstart your career in the field of digital marketing.
How long should I spend on this course?
On average, this course requires 9-10 hours of your time per week. This includes the practical and teaching parts.
Is there any eligibility criteria for enrolling?
Minimum high school diploma required. No age limits.
When am I eligible for the Job/Assistance?
Regarding job/freelance assistance, it is only available upon the completion of the course and meeting all the graduation requirements.
What kind of certificate will I get after completing the course?
Upon finishing the course, you will receive one certificate from Niksh Digital Institute. In addition, you may choose to take the Google certification and Meta Blueprint certification exams once you pass the requirements and some other SEO certificates.
Institute Address
2nd Floor Beside Kushal Bajaj Showroom, Above IFB Point Rajapeth, Amravati, Maharashtra | +919511610890 | 7498302001